Global Mobile Advertising Market Outlook (2014-2022)

Due to the increased demand of Uptake in smart phones and tablets, as well as the fusion of consumer behaviors on computers and mobile devices are the major factors favoring the market whereas heavy investment in new methods and the security risks associated with use of personal devices are the restraining factors for this market, the global mobile advertising market is expected to grow at a compound annual growth rate (CAGR) of 26.40% and reach US$99.89 billion by 2022 from $15.33 billion in 2014.